Embracing Adventure: The Shift to Gravel Biking
As Finna Cycles grew, so did our vision. After establishing ourselves with our urban bike models like the Velodrome, Journey, and Breeze—each influenced by the art and architecture of our home city, Barcelona—we felt the urge to explore beyond the city limits. While urban cycling allowed us to bring style and simplicity to daily commutes, we began to dream of broader horizons, of untamed paths where adventure called.
Gravel biking offered the perfect next step. This discipline bridges the gap between road cycling and off-road exploration, embodying the freedom and versatility that align so closely with our philosophy. Unlike the competitive nature of many cycling disciplines, gravel biking celebrates the joy of discovery, the thrill of venturing into the unknown, and the camaraderie of shared rides. It was this spirit that resonated with us as a brand and inspired our next chapter.
Launching our first gravel bikes was both a challenge and an opportunity. We wanted to maintain the minimalist, elegant DNA of our urban bikes while adapting to the rugged demands of off-road adventures. Models like the Finna Taroko and the Landscape were born from this desire, combining durability and functionality with timeless design.
These bikes quickly found their place among cyclists who, like us, sought more than speed or competition. They craved freedom—the ability to explore new trails, connect with nature, and redefine the cycling experience. Our gravel models became tools for adventure, offering reliability and style in equal measure, no matter where the road led.
Gravel biking wasn’t just a new category for Finna Cycles—it was an evolution of our core belief: that cycling is about more than just moving from point A to B. It’s about the journey itself, the stories you gather along the way, and the feeling of true freedom.
Stay tuned for the third chapter in our journey, where we take our passion for adventure into the mountains with the launch of our MTB collection.
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